What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Roadmap Pricing

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Digits

Visibility48

Vibe63

Businesses/Financial Technology (FinTech)/Digits

AI Visibility & Sentiment

Digits

Digits is an AI-powered accounting and financial management platform designed for startups, small businesses, and accounting firms. The platform automates bookkeeping, categorization, and financial reporting 24/7, replacing cluttered spreadsheets with intuitive, real-time insights.

Active Monitoring

Financial Technology (FinTech)

AI Visibility Score

48/100

Moderate

Sentiment Score

63/100

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Digits today.

Digits has a low overall AI visibility score of 38/100. While Digits performs well in brand-specific queries, it is missing from broader searches related to key use cases and is being outperformed by competitors like Xero and QuickBooks.

Working in your favor

Digits performs strongly for queries directly referencing the brand, consistently achieving top positions across ChatGPT, Claude, Gemini, and AI Overviews for queries like "What do you know about Digits?" and "is digits legit for handling business finances"

Digits demonstrates good performance for "Modern Accounting Reputation & Sentiment" queries such as "what are people saying about digits for automated bookkeeping?"

Gaps to close

Digits is not mentioned in any responses related to "Modernizing Finance Tech Stacks," "Operational Automation & Time Savings," or "Real-time Financial Intelligence" queries.

No persona performance was tested, indicating a gap in understanding how Digits resonates with specific user segments.

Opportunities

Improve content and SEO to target broader queries related to accounting automation, real-time financial intelligence, and modern finance tech stacks for startups.

Develop content and strategies tailored to specific user personas (e.g., Series A startup founders, finance managers) to increase relevance and visibility.

Address the mixed sentiment observed across platforms like ChatGPT, Claude and Gemini by actively monitoring and managing brand reputation online.

Highest-Impact Actions

Create content targeting "Modernizing Finance Tech Stacks," "Operational Automation & Time Savings," and "Real-time Financial Intelligence".

Digits is completely absent from these searches, representing a significant missed opportunity to reach potential customers actively seeking solutions in these areas.

Develop and optimize content for the query "recommend an accounting tool for a fast growing tech startup..."

This query represents a high-intent search from Digits target audience, and presents a strong opportunity to position Digits as a leading solution

Conduct persona research and tailor content/SEO strategies to specific user segments (e.g., startup founders, finance managers).

Understanding and targeting specific personas can improve the relevance and effectiveness of Digits's content, leading to higher visibility and engagement.

Overview

Mission

AI-native accounting that works for you 24/7 - automated bookkeeping, real-time categorization, and intuitive financial insights that go beyond spreadsheets, all with bank-grade security.

Current State

Visibility Landscape

A high-level view of how Digits performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Sentiment when asked about the brand directly	50	50	50	0
“What do you know about Digits? What do they do and what's their reputation?”	Neutral	Neutral	Neutral	Negative
Core Product/service category queries	—	—	—	—
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

“What do you know about Digits? What do they do and what's their reputation?”

Neutral

Negative

Brand Ecosystem

Xero

51 mentions

QuickBooks

46 mentions

QuickBooks Online

31 mentions

Ramp

25 mentions

Brex

21 mentions

Stripe

17 mentions

Pilot

15 mentions

Dext

11 mentions

QBO

11 mentions

Digits

11 mentions

Bench

10 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Digits's AI visibility.

Key Findings

Strength

Digits demonstrates good performance for "Modern Accounting Reputation & Sentiment" queries such as "what are people saying about digits for automated bookkeeping?"

Gap

Digits is not mentioned in any responses related to "Modernizing Finance Tech Stacks," "Operational Automation & Time Savings," or "Real-time Financial Intelligence" queries.

Recommended Actions

Create content targeting "Modernizing Finance Tech Stacks," "Operational Automation & Time Savings," and "Real-time Financial Intelligence".

Digits is completely absent from these searches, representing a significant missed opportunity to reach potential customers actively seeking solutions in these areas.

Develop and optimize content for the query "recommend an accounting tool for a fast growing tech startup..."

This query represents a high-intent search from Digits target audience, and presents a strong opportunity to position Digits as a leading solution

Conduct persona research and tailor content/SEO strategies to specific user segments (e.g., startup founders, finance managers).

Understanding and targeting specific personas can improve the relevance and effectiveness of Digits's content, leading to higher visibility and engagement.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Modernizing Finance Tech Stacks(2 queries)

“recommend an accounting tool for a fast growing tech startup that's tired of excel”

0/4 platforms mentioned

ChatGPT

1.QuickBooks Online Advanced

2.Xero

3.Zoho Books

4.Zoho

5.Zoho CRM

+14 more

Claude

1.QuickBooks Online

2.Xero

3.Pilot

4.Bench

5.NetSuite

+4 more

Gemini

1.QuickBooks Online

2.Gusto

3.Stripe

4.Salesforce

5.Xero

+24 more

AI Overviews

1.Power BI

2.Tableau

3.Sigma

4.Google Sheets

5.Google Sheets

+1 more

“what should our finance tech stack look like for a series a company”

0/4 platforms mentioned

ChatGPT

No brands listed

Claude

No brands listed

Gemini

No brands listed

AI Overviews

No brands listed

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

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Digits

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Engineer content that makes AI agents recommend you

Explore Financial Technology (FinTech)

Start gettingrecommended by AI.

Frequently asked questions

Digits

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Engineer content that makes AI agents recommend you

Explore Financial Technology (FinTech)

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.