What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Roadmap Pricing

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Atlassian Corporation

Visibility69

Vibe90

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Businesses/Technology / Software/Atlassian Corporation

AI Visibility & Sentiment

Atlassian Corporation

Atlassian is a leading enterprise software company that provides a suite of collaboration, project management, and software development tools. Their integrated platform helps teams of all sizes plan, track, and support their work to improve productivity and break down organizational silos.

Active Monitoring

atlassian.com

Technology / Software

Partial scan

AI Visibility Score

69/100

Good

Sentiment Score

90/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Atlassian Corporation today.

Atlassian commands significant authority when positioned as an essential partner for startup growth and operational scaling, consistently securing top-tier placement in AI Overviews. However, there is a distinct disconnect in the technical lead segment where the brand's visibility currently stalls, leaving substantial room to capture developers and engineering managers who are searching for robust project management and documentation solutions.

Working in your favor

Secured #1 position for core software team project management tool inquiries.

High visibility and positive sentiment with Startup Growth Specialists.

Strong performance within AI Overviews for enterprise-grade project management and wiki/knowledge base software queries.

Gaps to close

Total absence in search results for Technical Lead personas, suggesting a failure to resonate with the engineering-first audience.

Underperformance in 'Async Communication and Documentation' queries despite the brand's clear utility in this space.

Missed opportunities in 'Evaluating Enterprise Software Stacks' where competitors are gaining traction.

Opportunities

Align content strategy with the specific technical pain points of engineering leads to bridge the visibility gap.

Aggressively target the 'replacement of spreadsheet' narrative in AI-generated search results to displace legacy tools.

Expand documentation-centric messaging to capture users seeking alternatives to niche screen recording or fragmented wiki tools.

Highest-Impact Actions

Develop a technical-persona content pillar specifically for Engineering Leads addressing migration from disparate tools to integrated suites.

The 0% mention rate for Technical Leads indicates a critical blind spot that is preventing Atlassian from capturing the influential decision-makers in software teams.

Optimize content for 'spreadsheet replacement' and 'remote team alignment' search intent to directly compete with rising rivals.

These queries represent high-intent core traffic where Atlassian is currently missing, allowing smaller competitors to gain ground in the AI Overview landscape.

Increase the depth of documentation-focused case studies to improve visibility in 'knowledge base' and 'wiki' queries.

Atlassian has high relevance in these categories, but currently lacks the consistent presence needed to capture top-of-funnel searchers compared to competitors like Notion or Slite.

Value Proposition

Atlassian offers a 'System of Work' powered by a unified data model called the Teamwork Graph, which bridges the gap between technical and non-technical teams to ensure work flows seamlessly across an entire organization.

Overview

Mission

To help unleash the potential of every team.

Products & Services

JiraConfluenceTrelloBitbucketLoom

Current State

Visibility Landscape

A high-level view of how Atlassian Corporation performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Sentiment when asked about the brand directly	—	—	—	—
“What do you know about Atlassian Corporation? What do they do and what's their reputation?”	—	—	—	—
Core5q Product/service category queries	—	—	—	69
“what are the best project management tools for a software team that also needs a place to keep documentation”	—	—	—	#1
“what are some good alternatives to screen recording tools for sending updates to my team”	—	—	—	No
“what are the most reliable project management suites for large enterprises that need to scale”	—	—	—	#4
“compare task management apps that are good for both technical and non-technical teams”	—	—	—	—
“best wiki or knowledge base software for a growing company to store internal processes”	—	—	—	—
Growth Areas3q Adjacent, aspirational & visionary	—	—	—	70
“what tools should i use to replace spreadsheets for tracking team projects”	—	—	—	—
“what tools can help me keep my remote team aligned without more meetings”	—	—	—	—
“what software should a new startup use to set up their development and tracking processes from day one”	—	—	—	—

“What do you know about Atlassian Corporation? What do they do and what's their reputation?”

—

“what are the best project management tools for a software team that also needs a place to keep documentation”

—

“what are some good alternatives to screen recording tools for sending updates to my team”

—

“what are the most reliable project management suites for large enterprises that need to scale”

—

“compare task management apps that are good for both technical and non-technical teams”

—

“best wiki or knowledge base software for a growing company to store internal processes”

—

“what tools should i use to replace spreadsheets for tracking team projects”

—

“what tools can help me keep my remote team aligned without more meetings”

—

“what software should a new startup use to set up their development and tracking processes from day one”

—

Brand Ecosystem

Notion

5 mentions

Slite

4 mentions

Slack

slack.com

3 mentions

Atlassian Corporation

3 mentions

Linear

linear.app

2 mentions

Miro

2 mentions

Microsoft Teams

2 mentions

Wrike

wrike.com

2 mentions

Smartsheet

2 mentions

Document360

2 mentions

GitHub Projects

1 mention

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Atlassian Corporation's AI visibility.

Key Findings

Strength

Secured #1 position for core software team project management tool inquiries.

Strength

High visibility and positive sentiment with Startup Growth Specialists.

Strength

Strong performance within AI Overviews for enterprise-grade project management and wiki/knowledge base software queries.

Recommended Actions

Develop a technical-persona content pillar specifically for Engineering Leads addressing migration from disparate tools to integrated suites.

The 0% mention rate for Technical Leads indicates a critical blind spot that is preventing Atlassian from capturing the influential decision-makers in software teams.

Optimize content for 'spreadsheet replacement' and 'remote team alignment' search intent to directly compete with rising rivals.

These queries represent high-intent core traffic where Atlassian is currently missing, allowing smaller competitors to gain ground in the AI Overview landscape.

Increase the depth of documentation-focused case studies to improve visibility in 'knowledge base' and 'wiki' queries.

Atlassian has high relevance in these categories, but currently lacks the consistent presence needed to capture top-of-funnel searchers compared to competitors like Notion or Slite.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Project Management & Team Collaboration Software(3 queries)

“what are the best project management tools for a software team that also needs a place to keep documentation”

1/1 platforms mentioned

Core

AI Overviews

1.Atlassian (Jira, Confluence)

2.GitHub Projects

3.ClickUp

4.Notion

5.Lark (Lark Wiki, Lark Base)

+4 more

“compare task management apps that are good for both technical and non-technical teams”

0/0 platforms mentioned

Core

The Technical Lead Evaluator · Director of Engineering

“what tools should i use to replace spreadsheets for tracking team projects”

0/0 platforms mentioned

Adjacent

The Technical Lead Evaluator · Director of Engineering

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

8 Popular Project Management Tools and What They're Useful ...

coursera.org

Atlassian Corporation

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Engineer content that makes AI agents recommend you

Explore Technology / Software

Start gettingrecommended by AI.

Frequently asked questions

Atlassian Corporation

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Engineer content that makes AI agents recommend you

Explore Technology / Software

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.